The frameworks we use for $10M brands. Free for yours.

9 calculators and 3 AI tools built on the same performance frameworks we use with agency clients.

Run a Free AuditOr browse all 12 tools

What are you working out?

Are my ads covering their costs?

ROAS Calculator

What do I keep from each order?

Profit Margin Calculator

What could I fix in my store?

Shopify Store AuditAI

AI-POWERED · FEATURED

AI-powered analysis tools

The same analysis we'd run for a paying client — free for growing brands.

AI-POWERED · ~5 MINUTES

Free Shopify store audit

Get the same audit framework we use for growing brands. AI analyzes 50+ conversion factors in about 5 minutes.

  • Scored across 6 categories
  • Actionable priority recommendations
  • Export full report as PDF
Audit your store now
AI-POWERED · UNDER 1 MINUTE

AI marketing calendar

Generate a quarter of promos, launches, and email flows tuned to your product mix and seasonality.

Build your calendar
AI-POWERED · ~1 MINUTE

AI ad concept generator

Generate up to 5 hook-led ad concepts, angles, and visual direction for Meta, TikTok, or Google in about a minute.

Generate ad concepts

TOOLS & CALCULATORS

Essential ecommerce calculators

The metrics that separate profitable brands from busy ones.

ROAS Calculator

See what your ad return leaves after product costs.

Try it

Profit Margin Calculator

Calculate your real margin per order — after every cost, down to the unit.

Try it

Break-Even Calculator

Find exactly how many orders you need to cover costs every month.

Try it
View all 9 calculators →

What the agency behind these tools has done

PLAYBOOKS & TEMPLATES

Free playbooks & templates

The frameworks we use with clients — some downloads ask for email so you can save and revisit them.

All resources →
FREE

Klaviyo Email Flows Playbook

Five flows, with real email teardowns.

Get the playbook →FREE

Shopify Conversion Blueprint

A walkthrough of five store page types.

Get the blueprint →FREE

Ecommerce Ad Hooks Swipe File

15 hooks across five archetypes.

Get the hooks →GLOSSARY

Ecommerce Glossary

Every D2C term you need to know — plain-English definitions and benchmarks.

Explore glossary →

SAMPLE OUTPUT

What you'll discover

Illustrative examples of the kinds of findings our tools surface for ecommerce brands.

ROAS CALCULATOR
Example
1.8×TRUE ROAS · VS. 4× PERCEIVED
"Product costs and shipping eat 55% of what you thought was profit."
Stop flying blind on ad spend
SHOPIFY STORE AUDIT
Example
#1PRIORITY FIX · CONVERSION OPTIMIZATION
"Your product page shows no delivery date near Add to Cart, so shoppers can't tell when an order will arrive."
Get prioritized recommendations
BREAK-EVEN CALCULATOR
Example
29ORDERS SHORT · OF BREAK-EVEN
"You need 127 orders/month to break even — you're doing 98."
Know your real numbers

WHO IT'S FOR

Who these tools are for

Whether you're just starting out or scaling to 8 figures, our tools give you clarity on your numbers at every stage.

$10K–$100K / MO

Emerging D2C brands

You're guessing your ad spend target because you've never run the break-even math. These tools give you the real number.

Does this sound like you?
  • Haven't calculated your true break-even point
  • Spending on ads without knowing how much a new customer should cost you
  • Ready to make calls based on real numbers
$100K–$1M / MO

Scaling ecommerce stores

Your overall ad return looks fine — but certain channels are quietly losing money. You need to know which ones.

Does this sound like you?
  • Overall ad return masking per-channel losses
  • What you're paying to acquire a customer rising faster than what that customer is worth
  • Need margin clarity before increasing spend
$1M+ / MO

Established brands

You need to know the true return on each channel — factoring in what customers are worth over time — before you increase spend.

Does this sound like you?
  • Knowing exactly what each customer is worth vs. what they cost to acquire
  • Clarity on which channels are actually driving growth
  • Strategic forecasting built on your real numbers

Technology partnerships

Partners on the platforms you already use.

  • Shopify
  • Meta
  • Google Ads
  • TikTok
  • Klaviyoklaviyo
  • Stripe
  • Klarna
  • Pinterest
  • Instagram
  • Facebook
  • Google Analytics
  • PayPal
  • HubSpot
  • Etsy

AGENCY SERVICES

Need a partner, not just tools?

When you're ready for hands-on support, we're here. Golden Digital works directly inside your business — as part of your marketing team, not as an outside vendor.

Paid ad creative for Modern Prairie, Goldthread Tonics, and A Brighter Year

Paid advertising that actually profits

Meta, TikTok, Google, and YouTube campaigns managed by marketers who own a P&L — not just a dashboard.

Learn more↗
Email designs for Glim Wellness, Modern Prairie, and A Brighter Year

Email marketing that drives revenue

Klaviyo flows, campaigns, and segmentation engineered around your LTV — not just send volume.

Learn more↗
Glim Wellness Shopify storefront

Shopify growth, month after month

Store improvements, product launches, and conversion testing — built around how your customers shop.

Learn more↗
FAQ

Frequently asked questions

Common questions about our free ecommerce tools.

Yes, 100% free with no hidden costs or paywalls. We built these tools to help founders understand their numbers. There's no credit card required, no trial period, and no premium tier. Use them as often as you need.

Golden Digital is a growth marketing agency that's helped scale D2C brands with over $50M in combined ad spend. We built these tools based on the frameworks we use with our clients—now available free for everyone.

Our AI tools analyze your inputs (like your website URL or business details) using general-purpose AI models from Anthropic and Google, guided by the audit and planning frameworks we use with our clients. The AI generates personalized recommendations, marketing calendars, and ad concepts tailored to your specific business.

Your calculations run in your browser, and we don't store the numbers you type unless you choose to send them — by unlocking a benchmark, emailing yourself a report, or contributing an anonymous data point. We do record anonymous usage events, which tool was used rather than what you entered. The AI tools work differently: your store URL and the report or concepts we generate are saved so we can support you and so your share link keeps working. We never access your Shopify admin, your customer data, or any private account information.

No account, password or credit card for any tool. The nine calculators need nothing at all — not even an email. The AI tools do ask for your email: the Shopify audit needs it before it runs, so we can send your report link; the ad concept generator asks for it to open your concepts; and the marketing calendar shows your first month free and asks for it to open the rest. Some PDF downloads ask for your email to deliver the file.

Our tools are designed for direct-to-consumer (D2C) ecommerce brands, particularly those on Shopify. Whether you're doing $10K/month or $10M/month, the calculators and AI tools help you understand your numbers and make better calls with your ad spend.

ONE FREE AUDIT

Run your free Shopify audit.

50+ factors. Real fixes. Same framework we run for $10M brands.

Run a Free AuditTell us about your brand

Free · No credit card required

  • Devin, founder of Golden Digital
  • Nicole of Golden Digital
  • Ryan of Golden Digital

You'll talk directly to the people doing the work.

7.7x blended return at scale — seven figures attributed, across five straight quarters · Modern Prairie · Apr 2025–Jun 2026 Read the Modern Prairie case study