Your Costs
$
$
$
units
$
Revenue vs Costs
Fill the three core inputs to plot break-even.
- Monthly fixed costs
- Variable cost per unit
- Average selling price
Current sales and target profit are optional — they overlay safety margin and target lines.
Values update as you type.
FAQ
Frequently asked questions
Common questions about break-even analysis and profitability
GLOSSARY
Learn These Key Metrics
Contribution Margin
CM
The profit earned on each unit sold after deducting all variable costs....
Gross Margin
The percentage of revenue remaining after subtracting the cost of goods sold (CO...
Average Order Value
AOV
The average dollar amount customers spend per order/transaction....
Customer Acquisition Cost
CAC
The total cost of acquiring a new paying customer, including all marketing and s...
Return On Ad Spend
ROAS
The revenue generated for every dollar spent on advertising....
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