ROAS Calculator
Is Your ROAS Actually Profitable?
A 3× ROAS (return on ad spend) sounds great — until you factor in your product costs (COGS). See your true profit after everything.
ROAS Performance
Add your metrics to calculate ROAS.
- Monthly ad spend
- Average order value
- Conversion rate
- COGS or product cost
Values update as you type.
Your Metrics
Frequently asked questions
Common questions about ROAS calculations and advertising profitability
Learn These Key Metrics
The revenue generated for every dollar spent on advertising....
The total cost of acquiring a new paying customer, including all marketing and s...
The average dollar amount customers spend per order/transaction....
The total revenue a business expects to earn from a single customer over the ent...
The cost of acquiring a specific action through a particular campaign or channel...
Total revenue divided by total marketing spend, providing a holistic view of mar...
Keep going
Profit Margin Calculator
Understand your true cost structure and unit economics.
Calculate your profit marginsLTV Calculator
Discover how much a customer is worth over their lifetime.
Calculate customer lifetime valueBreak-Even Calculator
Find how many sales you need to cover your costs.
Find your break-even point
Found Your Number. What's Next?
If your true ROAS isn't where it should be, the Golden Digital team can help. Free strategy call—no pitch, just clarity.