Who built this Adult Body Wipes ad?

Golden Digital built this creative for DURA Cleanse — a Adult Body Wipes brand. Golden Digital is a boutique D2C ecommerce agency managing paid social (Meta + TikTok), Klaviyo email, and Shopify strategy for brands in the $2M–$50M range.

social proof Adult Body Wipes ad creative — DURA Cleanse

StaticMarch 2025

Tiki Barber – Celebrity Endorsement

DURA Cleanse·Adult Body Wipes

Creative facts

Client category: Adult Body Wipes
Channel: Paid social
Format: Static · 1:1
Campaign period: March 2025
What Golden Digital analyzed: Hook, visual angle, funnel fit, and next test recommendation
Source status: Golden Digital client creative archive

Hook

"Tiki Barber's favorite body wipes."

Concept

NFL legend Tiki Barber endorsement. Headline: 'Tiki Barber's favorite body wipes.' Subhead: 'Play hard, stay fresh with Dura Cleanse.' Full product line display.

social proof

Why it works

Celebrity endorsement lends immediate credibility to an unfamiliar product category — Tiki Barber's athlete credibility transfers directly to post-workout hygiene positioning.

Best for

Sports fans and male athletes on Meta; excellent for lookalike audiences of Tiki Barber followers.

💡 What to test

Test a direct Tiki Barber quote about hygiene on the go — first-person testimonials outperform third-person endorsement copy.